First time when I saw this Ad, I was laughing so hard that I was literally crying! This Ad was on Malaysia airwaves during the Eid, a celebration after the fasting month of Ramadhan, about the love of seven sons who would go all the way to not hurt their mother's feeling, following the sayings, "For Heaven lies at a mother's feet."
I will be breaking down the shots and you will understand why. Kudos to the brains behind this Ad.
Note: 1 catty is equivalent to 1.323 lb or 600 gms (*Catty is the English word for a traditional Chinese unit of mass called a jīn)